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Marketing Cloud Intelligence Platform Key Integrations

Datorama Key Integration Capabilities

APIConnect: Access the most extensive—and fastest growing—library of marketing APIs, plus popular databases, cloud storage platforms, and big data environments. Intelligence APIs cover the full spectrum of the marketing and advertising technology ecosystem: social, search, display, video, programmatic, web analytics, CRM, email, and more.

TotalConnect: Purpose-built for marketers, TotalConnect automates the ingestion, cleansing, collection, and data model mapping of all of your file-based reporting sources—crucial steps that manual approaches struggle to keep up with, even with advanced skill sets. Plus, continuous machine learning means Intelligence keeps getting more intelligent, gaining insight from the hundreds of thousands of data streams active in the Intelligence platform daily.


LiteConnect: Simplify data ingestion and analysis of single data files. Using LiteConnect, drag data files into Intelligence and watch Intelligence visualize them instantly. LiteConnect doesn't require any up-front data model considerations, so it's perfect for ad hoc analysis and non-marketing sources such as sales, geographic, or weather data.

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